Monday, July 21, 2008

Online Moissanite Retailer Program Launched

The creator of moissanite, Charles & Colvard, has launched an authorized Internet seller program for moissanite, a joint effort between Charles & Colvard and its web retailers. All of the e-commerce retailers in the program have been pre-screened, met the program criteria and have been sponsored by a Charles & Colvard distributor or manufacturer.

The ‘Moissanite created by Charles & ColvardTM Authorized Internet Retailer Program’ retailers are HSN, JCPenney, Joseph Schubach Jewelers, Moissanite Collection and Moissanite Fine Jewelry.

Charles & Colvard explained the initiative as a response to an upsurge in consumers buying and researching jewelry on the Internet.

For customers, shopping for moissanite through [this] program helps ensure satisfaction as well as helps to assure authenticity of the moissanite they purchase. Plus, by using the select group of retailers, it guarantees the customer their moissanite purchase is accompanied by the Charles & Colvard Certificate of Authenticity and Limited Warranty,” the company said in a release.

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